EveryMatrix is a business-side casino software provider that most players will probably never interact with directly. Rather than developing its own games, EveryMatrix serves as an aggregator that allows online casino operators to pick and choose from a catalogue of more than 4,000 casino games developed by a multitude of other software companies and integrate them into one platform.
However, EveryMatrix casinos do have one distinct feature that make them worth looking for as a player: game variety. If you choose a casino site powered by EveryMatrix, you will be rewarded with a large-than-usual variety of games produced by many different providers. EveryMatrix casino sites can potentially access thousands of games from developers such as Betsoft, Evolution, Microgaming, NetEnt, NYX, Play’n GO, Thunderkick and many more. In all, EveryMatrix can pull games from more than 40 software companies.
Some of the online casinos that run on the EveryMatrix platform include:
You can see a full list of clients here.
One thing to keep in mind however is that no two EveryMatrix casinos are the same. Each operator that runs on the EveryMatrix platform is able to pick and choose which games it includes in the lineup. You might find one EveryMatrix casino that provides games from iSoftbet, Lucky Streak and Thunderkick and yet another casino that consists exclusively of NetEnt titles and live dealer games.
While it’s nice to have so much variety in choosing EveryMatrix casinos, the uncertainty means there are no guarantees that just because a casino site runs on this platform will have the exact games you’re looking for. Casino sites have a wide degree of flexibility as they can simply pick and choose which games they wish to offer.
There is also one key feature EveryMatrix provides to its casino partners that has a direct effect on players. When a casino signs on with EveryMatrix, they can also set it up so that bonuses and player rewards programs work across the entire game list even though these games may come from multiple vendors. Thus, clearing bonuses at EveryMatrix casinos is made easier for the players with a single “frequent player points” system that applies to every game.
EveryMatrix Casino Solutions
EveryMatrix offers compelling reasons for casino operators to sign on. For one, operators can go through EveryMatrix to select games from multiple providers but do it all through one contract rather than working out a bunch of contracts with different software developers.
Additionally, EveryMatrix is designed to support the entire backend for operators. This includes managing payments in multiple currencies, designing sitewide bonus offers, plugging in to network jackpots and providing a simple CMS that allows operators to easily toggle game availability, adjust jackpot contributions and much more.
Bonus offers can be endlessly customized as well. EveryMatrix can establish first time deposit bonuses, reload bonuses, no-deposit bonuses, free spin offers and even target those bonuses to specific games or groups of games, or offer different bonuses based on a player’s country. The operator also has the ability to adjust bonus start/end dates, clearing requirements and even set a bonus budget.
The platform also allows casino sites to manage different lobbies for different players. For example, a casino site with an international customer base can display different lobbies to players based on their country of residence or offer special lobby just for VIP players.
In owing to its name, EveryMatrix is also designed so that operators can utilize EveryMatrix on its own or integrate it with other solutions from third parties. Operators can use their own front end and let EveryMatrix handle the backend or vice versa, or they can let EveryMatrix handle everything. The same also applies to licenses: operators can use their own gaming licenses or operate under a general EveryMatrix license. EveryMatrix currently holds licenses in Malta, the United Kingdom, Denmark, Ireland, Romania, Curacao and is in the process of acquiring additional European licenses.
Casino operators may also utilize EveryMatrix to handle everything related to payments. This includes joining with EveryMatrix for instant access to more than 100 international payment methods, managing payment risk/fraud and storing customer information securely.
To sum it all up, EveryMatrix can power as much or as little of an online casino site as the operator wishes. An operator could choose to let EveryMatrix run the entire backend to include payments and reporting or simply add EveryMatrix to an existing system just to give players a little more game variety. Flexibility is one of this company’s biggest selling points.
OddsMatrix for Sports Betting
The “OddsMatrix” platform by EveryMatrix offers a similar all-in-one solution for sports betting sites. Online bookmakers can rely on the OddsMatrix product to manage the entire back-end and front-end interface so the operator can focus entirely on marketing and taking care of customers.
Some of the OddsMatrix features include:
- Setting the odds for sports betting events
- Managing 25,000 live-betting events each month
- Desktop and mobile-friendly betting interface for customers
- Risk management and payments handled by OddsMatrix
- Accepting wagers, settling bets and issuing withdrawals
- Legal and licensing services for online bookmakers
Wes Burns co-founded OnlineCasinoSites.com with a mission to help gamblers understand and navigate the regulated online casino market in all countries around the world. Wes is a respected gambling journalist, working in the industry since 2008.